Aroma
Freelance Project 2023
Work: Visual Identity, Branding, Packaging
Aroma is a brand that sells candles in detailed beautiful packaging that is heavily inspired by the Indian designs and culture. The brand came with their newest scent called the Gardenia Mask. This candle is for those who want to gift it to a special someone who love floral scents as its rich with notes of variety of florals that include violet, jasmine, gardenia, rose and Geranium.
The gift box that the candle comes with is heavily influenced by Henna designs which is a temporary designs on the body and symbolises joy, positive spirits and good luck. Henna designs often incorporate floral designs which is why it was a perfect concept to incorporate on the gift box and the package of the candle. I designed the logo, package of the gift box and the package of the candle on Procreate and Photoshop.
This is the logo of the brand.
The package of the box that contain the candles inside. The colours are soft and pastel to give a calming and delicate effect.
The Gardenia Mask with the package it will come with.
It comes as a gift box with a ribbon wrapped around which is perfect to give to someone that is special.